5 Mistakes You’re Making With Your Likert Scales
Crafting effective Likert scale questions is essential for gathering reliable data in surveys....
Data Cleaning: How to Avoid Bad Data & What to Do After Data Has Been Collected
In survey research, the quality of data collected directly impacts the validity and usefulness of...
8 Ways to Use Neuroscience to Improve Your Online Survey Questionnaire
Integrating principles from neuroscience into your questionnaire design can enhance both the...
Multi-Country Surveys: Overcoming Linguistic and Localization Barriers
Whether you’re an established multinational brand or seeking to expand your presence in...
Survey Length Perspectives
Surveys can vary widely in length, from just a few questions (e.g., rate your experience and tell...
18 Ways to Use Online Surveys to Drive Product Development (With Examples)
When it comes to product development, online surveys play an essential role in understanding...
Online Surveys: Advanced Research Techniques
Going beyond basic questionnaire construction and survey fielding to include advanced research...
5 Advanced Question Types to Enrich Your Survey Data
Comprehensive investigations often require more sophisticated question types that go beyond...
Balancing the Scales: Using Survey Quotas for Representative Research
Survey quotas are vital for gathering representative, accurate research results. Without them, your...
Beyond the Rating Scale: Leveraging MaxDiff in Online Surveys
You can’t include everything and the kitchen sink in a product or service, nor would you want to....
How to Improve Survey Data Integrity With Quality Control Questions
Including quality control questions when designing your survey questionnaire is an important step...
12 Strategies to Reduce Survey Dropout
Are people quitting your online surveys before they finish? Surveys are invaluable tools for...
Save Time Testing Your Surveys With In-App Feedback
We’ve heard from our clients that the testing portion of the survey programming process brings...
8 Things to Test Before Fielding Your Survey (And How to Do It)
Testing an online survey before fielding is essential to increase survey reliability and minimize...
10 Types of Survey Response Bias and How to Minimize Them
Surveys are powerful tools for collecting valuable data and insights, but they are susceptible to...
Collaborative Design & Programming: AI in Healthcare Survey
The AI revolution is touching all industries and, in particular, healthcare. As IntelliSurvey...
Matrix Questions: Examples and How to Create Them
Matrix questions in survey data collection feature a group of multiple-choice questions presented...
How to Ask Gender Questions in Online Surveys (With Examples)
The first questions about a person's sex appeared in the 1790 US Census. In recent years,...
How to Incentivize Surveys Without Losing Data Quality
Incentives play a critical role in motivating participation and increasing survey response rates....
Understanding the Gabor-Granger Pricing Method
The Gabor-Granger method is a pricing research technique used to assess the price elasticity of...
Creating Surveys Optimized For Mobile Devices
It’s no secret that most of our screen time is spent on mobile phones and tablets. In fact, over...
Demo: Immersing Respondents in a Conjoint
Clients love simulators! They intuitively express the magnitudes of respondent preferences about...
10 Strategies to Increase Survey Response Rates
Conducting surveys is a vital component of market research that helps businesses gather feedback...
How to Write Effective Survey Screening Questions
Writing effective survey screening questions is a critical step in ensuring the success of any...
How Experts Are Optimizing Survey Data
Today we wrap up our five-part blog post series about the e-book Overcoming the Biggest Threats to...
Low Incidence + Poor Data Quality Practices = False Insights
For the next post of our blog series about the new e-book, Overcoming the Biggest Threats to Market...
Fighting Survey Farms: The Battle for Accurate Business Intelligence
Continuing our blog post series about the new e-book, Overcoming the Biggest Threats to Market...
The Importance of Data Accuracy in Business Intelligence
Building on the blog post, The Modern Slump in Data Quality, this week we’re highlighting the...
How to Write Effective Attention Checks
Ensuring your respondents are fully engaged and paying attention to your survey questions is always...
The Modern Slump in Data Quality
Surveys are incredibly valuable for businesses, helping them drive growth through understanding.