Data Weighting: Balancing Your Survey Data for Better Results
When some groups are over- or under-represented in your survey sample, the results can be distorted...
Market research experts share their knowledge and tips for effective quantitative online surveys.
When some groups are over- or under-represented in your survey sample, the results can be distorted...
Crafting effective Likert scale questions is essential for gathering reliable data in surveys....
At IntelliSurvey, our commitment to enhancing client experiences and accelerating project timelines...
This post is part of a series introducing IntelliBuilder, our drag-and-drop survey editor. Below,...
This post is part of a series introducing IntelliBuilder, our drag-and-drop survey editor. Below,...
This post is part of a series introducing IntelliBuilder, our drag-and-drop survey editor. Below,...
This post is part of a series introducing IntelliBuilder, our drag-and-drop survey editor. Below,...
This post is part of a series introducing IntelliBuilder, our drag-and-drop survey editor. Below,...
Sample blending (using respondents from multiple sources) is a highly effective strategy for...
In survey research, the quality of data collected directly impacts the validity and usefulness of...
Integrating principles from neuroscience into your questionnaire design can enhance both the...
IntelliSurvey is excited to announce we will be exhibiting at the annual Insights Association...
Whether you’re an established multinational brand or seeking to expand your presence in...
Surveys can vary widely in length, from just a few questions (e.g., rate your experience and tell...
Is your survey data accurate? Even with the best survey design and reputable sampling sources, some...
When an organization decides to conduct a survey, it may opt to contract a survey firm, such as...
Marketers have long studied consumers' relationships with brands, with the goal of understanding...
Fielding a survey effectively involves careful planning, design, and execution to gather accurate...
When it comes to product development, online surveys play an essential role in understanding...
The decision to move brand tracker studies from one platform to another involves careful...
In the healthcare industry, things move quickly, and employment is no exception. Health eCareers...
Net Promoter Score (NPS) programs are powerful tools for understanding and improving customers’...
Going beyond basic questionnaire construction and survey fielding to include advanced research...
Comprehensive investigations often require more sophisticated question types that go beyond...
Survey quotas are vital for gathering representative, accurate research results. Without them, your...
Maximizing participation in your online survey begins with understanding your target audience. By...
Recently, we partnered with a long-time market research agency client on a small survey for their...
MaxDiff is a powerful tool for prioritizing customer preferences. However, it can be overwhelming...
Every customer touchpoint with your brand or your competitors is a potential place for brand...
You can’t include everything and the kitchen sink in a product or service, nor would you want to....